Popular YouTuber Valkyrae is speechless after her merchandise got over 20,000 orders on the very first day.
Rachell ‘Valkyrae’ Hofstetter is one of the most watched female streamers. The 100 Thieves co-owner is often regarded as the “Queen of YouTube.”
She also featured with YouTube sensation Corpse Husband in the new Machine Gun Kelly music video ‘DAYWALKER!’
Although Rachell is a streamer, she also launched her own apparel collection in collaboration with merchandise maker Revolt.
The list of items in the collection include sweaters, sweatshirts, sweatpants, hoodies, etc.
Valkyrae Gets Over 20,000 Orders On The First Day
On the very first day, the sales figures were beyond her expectations. Valkyrae wrote on Twitter that she woke up to over 20,000 merchandise orders in the first day and she is speechless. Fans congratulated her for the huge sales figure.
woke up to over 20,000 merch orders in the first day..
— rae☀️ (@Valkyrae) September 25, 2021
Many of Valkyrae’s fans bought her merchandise and also wrote #brokeforrae on Twitter. Soon the hashtag was trending and Rachell noticed the trend. She replied by saying “YOU GUYS ARE CRAZY LOL.”
Later, Valkyrae also reminded her fans on Twitter that there are only three days left for purchasing the merchandise after which it will be gone forever.
Valkyrae said that after understanding the success that she has attained this year, she had her eyes set on diverging from the standard digital creator career path by focusing on the business side of the industry and investing away from streaming.
She added that it was important to for that she worked with a company, like Revolt, who would help her create her own clothing collection that steps away from the traditional merchandise seen from influencers these days.
MY MERCH IS AVAILABLE NOW!!!
— rae☀️ (@Valkyrae) September 24, 2021
Sam Mercer, co-founder of Revolt said that they excited to share in Valyrae’s vision and provide her fans with world-class clothing tied to their favorite content creator.
The pre-orders for the collection started at 11 a.m. PST / 2 p.m. EST on September 24 exclusively at Valkyrae’s web store for a week.